Why UGC games are the future of consumer brand building | PR Week
Where Fortnite and Roblox serve well as vessels for other brands and IPs, Minecraft encourages […]
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The social skinny: Spotify's drug ads, Trump helps deepfake victims, Fortnite is back
The social skinny: Spotify's drug ads, Trump helps deepfake victims, Fortnite is back. From PR […]
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'It's a scrambled mess' ? Creative Hits and Misses of the Week
… Fortnite brand activations. Lynx launches catnip body fragrance. A simple campaign by Lynx ? […]
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Gaming influencers build a Lego 'Fortnite' holiday miracle – PR Week
For those new to Fortnite, maps are game designs with customized visual features, challenges and […]
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Booking.com AI, Heycar 'rest-ival', Wimbledon and Fortnite – Campaigns round-up
Booking.com AI, Heycar 'rest-ival', Wimbledon and Fortnite – Campaigns round-up. From PR Week.View full source
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The NFL expands its metaverse presence in Fortnite Creative – PR Week
Presented by Visa, NFL Zone, which launched on Thursday, features a social hub where football […]
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Fortnite removes Travis Scott emote from its platform. Should brands cut ties with the rapper?
The horror show is a liability for brands including McDonald's, Anheuser-Busch, General Mills, Sony and […]
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'Stick that in your media training handbook' – Creative Hits of the Week
Then, over in the real Times Square, real humans can check Fortnite favourite Doggo in […]
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Cannes Lions: #Wombstories takes Grand Prix in Film Craft for AMV BBDO
Fortnite's Travis Scott collaboration Astronomical takes the top prize in Digital Craft, while Ogilvy scores […]
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Breakfast Briefing: 5 things for PR pros to know on Monday morning
Epic Games sued both Apple and Google in August after the companies removed its game […]
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How the NFL Draft is expanding off the big screen
Clubhouse, Snap and Fortnite are obvious choices for the league, he said. ?They are relevant […]
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