Campbell's Chunky Soup Is Ready For Some Football (inside Fortnite) – The Drum
The soup brand announces the launch of the Chunky FuelUp Tournament – a branded, football-themed […]
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NFL Gets More Yardage Out Of Fortnite Partnership With 'NFL Zone' – The Drum
Anyone game for a virtual tailgate party? Image. The 'NFL Zone' in Fortnite was created […]
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I'm A Celeb Returns To Fortnite For Jungle Trials – The Drum
ITV-backed metaverse agency Metavision has created jungle trials in Fortnite to promote the roll-out of […]
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Ralph Lauren Launches Partnership With Fortnite | The Drum
Today, Ralph Lauren announced a new partnership with Epic Games, the company behind Fortnite, an […]
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BBC Three's Wreck Unveils Fortnite Murder Mystery Mash-up – The Drum
The tie-up marks a move by the broadcaster to court younger audiences by carrying themed […]
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Sky Broadband Joins Forces With Fortnite For 'Gigafast Speedrun' – The Drum
The winner of the Fortnite Deathrun Gigafast Speed Race will receive a £5,000 game voucher. […]
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Axe And Fortnite To Launch The 'Mistaverse' | The Drum
Aiming to capitalize on Fortnite's huge popularity, Axe has built an in-game … in partnership […]
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Axe And Fortnite Launching The 'Mistaverse' – The Drum
Aiming to capitalize on Fortnite's huge popularity, Axe has built an in-game landscape and experience […]
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WPP Is Teaming Up With Fortnite Developer Epic To Upskill Its Creatives | The Drum
WPP has struck a partnership with Epic Games ? the company behind hit games such […]
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Wu-Tang Clan Partners With Fortnite For New Release Of Virtual Drip | The Drum
Tomorrow, Fortnite, owned by Epic Games, will be releasing a new collection of ?Wu Wear? […]
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Sky Broadband Hosts Virtual Race In Fortnite To Celebrate 'Gigafast' Product | The Drum
Fortnite and Kaws bring art exhibition to the metaverse. ?Fast speeds are a well-worn trope […]
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Fortnite and Kaws bring art exhibition to the metaverse | The Drum
In an exciting collaboration, American artist Kaws has teamed up with London's Serpentine Gallery and […]
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ITV and John Lewis expand I'm A Celeb Fortnite world | The Drum
John Lewis has expanded its metaverse partnership with ITV to launch the first synchronized activation […]
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Want to speak to America's New Heartland? Get into gaming (and country music)
Fortnite has hosted successful virtual concerts with artists, including the first event to break the […]
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FTX, Uber Eats, Ikea, Balenciaga and #vaxthenation: the best ads of the month | The Drum
The attention-grabbing out-of-home (OOH) execution saw a Balenciaga-wearing Fortnite favorite Doggo looming larger than life […]
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Future of Media: Time to talk Facebook, GBBO and Fortnite's smart OOH | The Drum
Future of Media: Time to talk Facebook, GBBO and Fortnite's smart OOH. Future of Media. […]
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Ad of the Day: Balenciaga's 3D Fortnite billboard wows London, New York, Tokyo & Seoul …
Spanish luxury fashion house Balenciaga and online video game Fortnite have teamed up to entrance […]
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Bringing the metaverse and real world together as the new home of experiential | The Drum
Some avid players of games like Fortnite and Roblox must feel like they already live […]
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The metaverse isn't just gaming worlds
A Roblox avatar can't cross into the Fortnite universe, and vice versa. Much less be […]
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'You can't move audiences': behind ITV's investment in the metaverse and mobile gaming
Colton, who notes that he has personal experience with the early stages of the metaverse […]
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